About Us

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About Us

Founded in 1941, Lloyd Sadd has been built solely on relationships. We are one of Alberta’s largest and most respected independent insurance brokerages, employing over 100 people. Representing a diverse portfolio of thousands of individual and corporate clients, we offer a full spectrum of insurance services.

We provide commercial insurance, as well as risk management and loss prevention services, to a host of public, private, and not-for-profit organizations. Our clients are innovative leaders in Alberta’s energy, construction, transportation, hospitality, and manufacturing sectors.

Our reputation for responsive service and prompt claims handling is part of our success. We know our clients are looking for professionalism, flexible business solutions, partnerships, counsel, and most of all, value. Our goal is to earn their confidence and trust by anticipating and exceeding their risk management expectations and becoming their outsourced risk manager.

Through strategic alliances, we offer our clients local, regional, and national representation, as well as access to the international insurance market. Lloyd Sadd represents a cross-section of Canada’s most reputable and competitive insurers. We can guarantee our clients the best insurance protection at the most reasonable costs.







"Too often in this world of "dog eat dog", companies promise "the Moon" but deliver only "Star Dust". I can tell you that if you are considering looking at a new Insurance Broker I HIGHLY RECOMMEND you speak to Mr. Horcica to enjoy the experience I and my team have encountered over the last year."

- Don Sroka, President & CEO, Smitty's Family Restaurants